Privacy Policy
What we collect, why, and what we never do with it. Last updated Oct 14, 2026.
Who we are
lookatyournewsite.com, a trade name of Your Atlanta LLC, 201 Allen St #10000, New York, NY 10002. Questions or requests: [email protected].
What we collect
- Public business information for previews: business name, category, town, phone number, rating and review count, and the website listed, from public listings such as Google Maps. Reviews shown on a site are fetched from Google when the page is viewed and are not stored by us.
- What you send us when you claim a site or are a client: your name, mobile number, email, the plan you choose, the domain you want, and anything you write or send (photos, wording, hours).
- Payment details are collected and stored by Stripe, not by us. We keep only a reference to your Stripe customer record.
- Visits to our pages and the sites we host: which page was viewed and which buttons were tapped (for example "call" or "claim"), the referring page, and a device type. On our own pages and on previews (never on a client's live site), we also use Meta's pixel, which sets Meta's cookies, so we can show our ads to people who visited and see which ads work. When you ask for a free preview or pay for a site, we tell Meta that it happened, with your email and phone number scrambled one way (hashed) first, so Meta can match it to an ad you saw; Meta uses this under its own terms. You can turn off ads based on your activity in your Facebook or Instagram ad settings. Apart from that, and Microsoft Clarity on previews and on the pages site owners sign in to (below), we use no tracking cookies and no third-party analytics. The only cookie we set ourselves is the one that keeps a site owner signed in to their account page; it holds their email or mobile number and nothing else. To count repeat visits we keep a one-way scrambled version of the visitor's IP address that changes daily; we never store the IP address itself.
- Signing in with Google: a site owner who chooses "Continue with Google" lets Google tell us their email address and that it's theirs. We use it only to find their site and sign them in; we don't receive their Google password, contacts or anything else, and we don't post to their Google account.
- How site owners use their account and the site editor: each page opened, each button pressed, which boxes were changed (never what was typed in them), and whether a save worked, so we can help when something goes wrong and make those pages easier to use. These notes are deleted after 120 days. Error messages shown on our pages and on the sites we host, and errors in the page's own code, are kept for 30 days with the page, the site and the kind of device and browser, never with anything typed, so we can fix what went wrong. On those pages we also use Microsoft Clarity, which records taps and scrolling so we can see where the pages are confusing, and sets its own cookies to do so. All text on the page, including anything typed, is hidden from Clarity before it sees the page. We also use Clarity on previews (never on a client's live site), to see how people look through a preview; there anything typed into a form or chat is hidden from Clarity.
- Messages that customers send through our clients' sites (estimate requests, photos), which we pass to the business they were meant for.
- Conversations with our AI assistants. What you type into an AI chat on a preview or a site we host is stored as text, with the page it came from, so we can see what people ask and improve the service. When an AI assistant answers a call to one of our phone numbers, it tells you it's an AI as soon as it knows what you're calling about, and it will tell you the call is written down if you ask. We keep the text transcript and a short summary so we can follow up with you and improve the service. We do not keep audio recordings of those calls. A voicemail you choose to leave is kept as audio by our phone provider until we've dealt with it. Chat and call transcripts are deleted after 12 months.
How we use it
To build and run your site, to contact you about your preview, claim or account, to bill you, to pass leads to the right business, and to improve our service. We don't sell personal information.
Text messaging
If you agree to texts (the box under your mobile number when you claim a site, or by texting us first), we text that number about your site and account. We do not sell, rent or share your mobile number or your consent to receive texts with third parties or affiliates for their marketing. Message frequency varies; message and data rates may apply. Reply STOP to opt out at any time, or HELP for help.
Who we share it with
Only the services that run the business on our behalf, under their own privacy terms: Cloudflare (hosting and forms), Stripe (payments), Twilio (texts, calls and call transcription), Anthropic (the AI model that writes our assistants' replies), our email provider, Google (maps data and reviews), and Stannp and Lob (postcard printing and mailing), and Meta (measuring our Facebook and Instagram ads, as described above), and Microsoft (Clarity, as described above). And the business itself, when a customer contacts it through its site. We may disclose information if the law requires it.
How long we keep it
A preview is removed on the date shown on it (never more than 90 days after it was built) unless the business claims the site; its visit records are deleted within 90 days after that. Client information is kept while you're a client and for up to two years after, or longer where tax and accounting rules require.
Your choices
Ask us to see, correct or delete your information, or to remove a preview, at [email protected]. Reply STOP to any text to stop texts.